SEO
Search Engine Optimization (SEO) is the process of optimizing a website in order to improve its visibility and ranking on search engines. This is achieved by using optimization techniques, such as keyword research, content optimization, link building, and technical SEO.
The goal of SEO is to attract more organic traffic to a website by improving its visibility and relevance to search engines and users. By having a strong SEO strategy, businesses can improve their online visibility, attract more qualified leads, and ultimately drive more revenue.
Categories
Platforms
These are some of the most popular and widely used SEO platforms for keyword research. It's important to note that some of them require a subscription and some of them have a free version with limited features:
Google Keyword Planner
This is a free tool offered by Google that can be used to research keywords and get ideas for new content. It provides data on search volume, competition, and suggested bid for paid search.